Learn the power to attract, to persuade, and to engage your audience using images
A picture is worth a thousand words
That phrase may be cliché, but it is one all designers should live by. Images have the power to attract, to persuade, and to engage your audience. Images can make any design more powerful and enrich your content.
Image. Courtesy of Georgie Cobbs
Images are processed 60,000 times faster than text. People remember 10 percent of what they hear, 20 percent of what they read, and 80 percent of what they see.
The power of visual communication has rocketed with the rise of digital and social media. An image in your design can help you connect with the audience and make a strong impression even before they’ve even read a single word.
Adding images to your work can make all the difference in your design. Keep it in mind when planning your next project.